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PRODUCT

Product Consulting

Designing the best product experiences

Being successful internationally means staying away from a “1-size-fits-all” content approach. For effective localized ASO, it’s not enough to just translate the app title and description into another language. To execute successful localization, you need an amazing ASO translation team with great research tools, combined with local knowledge.

Our knowledge: your power

We combine a ton of data, knowledge around performance, and UX/UI expertise

We’re UX obsessed

For example, we’ll look into the effects of adding a specific type of animation or microcopy to the onboarding process – and prove superior results.

Conversion-oriented

It’s all about numbers and performance. No vanity metrics here, you get conversions and constant optimization to improve results.

Let’s get technical

Get the best technical recommendations to improve user experience and performance with our powerful development team.

Sharpen your business strategy

See the bigger picture and surface key opportunities by accessing in-depth, actionable research based on competitors, trends, and psychological factors; we ensure we understand not only the product but also the business context, to give you a long-term sustainable advantage.

Across every imaginable KPI

More leads, purchases (once-off or subscription), services (including support before or after purchase), awareness, engagement (word of mouth, participation, marketplace reviews), and any number of eCommerce or SaaS-oriented KPIs.

Let’s talk

Growing together is so much faster!

Product Marketing Consulting Breakdown

A customized media plan is based on your brand, vertical, and target audience, and suggests which platforms to run on, and how much budget to allocate to each. This stage also includes targeting and in-depth keyword research using our own proprietary technology.
 
 
We do a deep competitor analysis to ascertain what’s working for them and what isn’t, what channels and platforms they’re using, as well as their creative strategies and budgets.
 
 
 
A marketing agency can be in charge of the entire mobile marketing campaign funnel, all the way from pre-launch to continuous growth. They help your brand reach new heights, with each of their marketing services targeting a different crucial process and coming together to ensure nothing falls through the cracks. They recognize the importance of both SEO and Paid User Acquisition to keep your conversions high, churn rate low and ultimately, your CPIs low too.
 
You can operate in the same industry as another company while maintaining entirely different goals and KPIs. However, there are likely a number of overlaps, whether that’s a higher ROI, increased conversions or steady organic growth. The strategy you take is totally dependent on your business goals, so you won’t necessarily prioritize the same services as another brand. We suggest getting in touch to discuss the right strategy for your brand. As a quick answer, if you’re looking for organic growth, then you need SEO and if you’re an app, SEO. If you’re looking to boost your campaign with paid growth, then you need Media Buying services. If you want your creatives to be designed by experts, the Creative team at Moburst is your best bet.
 
 

Ensure your success, with goals ranging from brand awareness to first deposit received, and everything in between.

Advanced metrics and valuable analytics, such as:

Let’s talk

Growing together is so much faster!

Moburst’s Localization Process

01

Our product strategy

We bring tremendous experience based on conversion rate optimization, media experience, creative best practices, and other product optimization strategies. This informs our overall approach, and we follow this up with scientific A/B testing and measure results using the latest data measurement tools.

02

Based on best practice

With access to benchmarks across verticals and platforms, together with a proprietary knowledge base of best practices, we’re able to measure multiple digital products constantly – and understand exactly where opportunities lie. After breaking into pieces hundreds of products and reassembling them, we know what works better from registration flow to first-time purchases.

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