AI & Search · Trending
Get found where
customers now ask.
People ask ChatGPT, Gemini, Copilot and Claude, and search on TikTok and YouTube. We make sure your brand is in the answer, whether you earn the mention or buy the placement.
9
Specialist AI & search services
4
AI assistants covere
1
Team across organic, paid and social
Monthly
AI visibility reporting
Overview
Search has changed. Your visibility should too.
Customers increasingly get a single AI-written answer instead of ten blue links, or search inside social apps. Brands that aren't part of those answers get skipped. AI & Search is how we put you back in the conversation.
Earn
AI visibility (SEO)
Make your brand easy for AI assistants to find, understand and cite.
Buy
AI advertising
Run clearly labelled paid placements on the platforms that sell them.
Discover
Social search
Be the result when people search on TikTok, Instagram, YouTube and Pinterest.
Our services
Choose your platform
Each assistant works differently, so each gets its own strategy. Pick one, or combine them.
ChatGPT
OpenAIChatGPT SEO
Make your brand easy for ChatGPT to find, understand and recommend when it answers questions in your category.
- AI visibility audit
- Content structured to be cited
- Brand mentions and authority
ChatGPT Ads
Plan, launch and optimise sponsored placements in ChatGPT through OpenAI's Ads Manager, clearly labelled and kept separate from answers.
- Audience and intent themes
- Creative and landing pages
- Measurement and optimisation
Claude
AnthropicClaude SEO
Be a source Claude can find and cite when it searches the web for answers about your products and expertise.
- AI visibility audit
- Clear, citable page structure
- Entity and brand consistency
Claude Ads
Anthropic has committed to keeping Claude ad-free, so there are no ad placements to buy. This service is about using AI to plan, create and analyse campaigns on the platforms that do sell ads.
- AI-assisted campaign planning
- Creative variations at scale
- Reporting and analysis
Copilot
MicrosoftCopilot SEO
Show up in Copilot answers, including the Bing index it relies on. We tune your site, listings and content for it.
- Bing indexing and webmaster setup
- Content and schema clean-up
- Listing and review signals
Copilot Ads
Reach people inside Copilot through Microsoft Advertising, using the search, shopping and Performance Max campaigns you already run.
- Microsoft Advertising setup
- Asset and product feed optimisation
- Conversion tracking
Gemini
GoogleGemini SEO
Build visibility across Google's AI experiences, from AI Overviews and AI Mode to Gemini answers, on strong SEO foundations.
- AI Overviews and AI Mode review
- Topic and entity coverage
- Technical and content upgrades
Gemini Ads
Appear in Google's AI-powered search experiences, where ads in AI Overviews and AI Mode are bought through Google Ads.
- Performance Max and AI Max setup
- Creative and feed readiness
- Reporting and optimisation
Why a strategy
AI visibility is built in layers
Each layer supports the next. Skip the foundation and the rest doesn't hold.
We can't control what an AI assistant says. We improve the signals it uses
and measure the result.
Compare
Classic search vs AI search
| What matters | Classic search | AI & social search |
|---|---|---|
| Result | A list of links | One written answer, or a feed of videos |
| Winning | Ranking position | Being cited, named or recommended |
| Queries | Short keywords | Long, conversational questions |
| Paid | Ads above the results | Labelled placements, varies by platform |
| Measuring | Rankings and clicks | Visibility, mentions, then clicks and leads |
How it works
A clear path to results
Audit
We check how AI assistants and social search describe you today.
Plan
A prioritised plan by platform, tied to your KPIs.
Execute
Content, technical, paid and social work shipped fast.
Optimize
We track visibility, report and scale what works.
Ways to work with us
Choose how broad you go
Every engagement starts with the audit. Scope and fees are agreed after it.
AI Visibility Audit
To see where you stand today
Fixed scope
- How assistants describe your brand
- Citation and mention review
- Competitor comparison
- Prioritised action plan
AI Search Partner
Ongoing work on the platforms that matter most
Monthly retainer
- Everything in the audit
- Two or more platforms
- Content and technical work
- Monthly visibility report
- Quarterly strategy review
Full AI & Search Programme
Organic, paid and social together
Custom programme
- Everything in AI Search Partner
- AI ads management
- Social search programme
- Dedicated strategist
- Leadership reporting
FAQ
AI & Search, answered
AI SEO earns visibility by making your brand easy for assistants to find and cite. AI ads buy clearly labelled placements on platforms that sell them. Most brands benefit from both.
No. Anthropic has said Claude will remain ad-free. Our Claude work focuses on organic visibility and AI-assisted paid media on other platforms.
The audit gives you a baseline within weeks. Visibility gains build over the following months. Paid placements can start sooner where available.
No one can. We improve the signals AI assistants rely on and track your visibility over time, but we can’t control what they say.
Copilot ads run through Microsoft Advertising. Ads in Google’s AI search experiences run through Google Ads. We manage both within your existing accounts.
Start with the AI Visibility Audit. It shows which platforms matter most for your customers and where the quickest wins are.
Watch
See how we drive growth
A quick look at how Business Marketer delivers measurable, data-driven
results.
Ready to show up in the answer?
Tell us your goal and we'll map the fastest, most measurable route to it.